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IMPACT: Pharmacy Thought-Leadership


The Next Competitive Advantage in Pharmacy Is Optionality.
Pharmacy leaders cannot predict every policy, channel or market shift. They can deliberately build capabilities, relationships and assets that preserve strategic options.

W Michael Burke
Sep 113 min read
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The Strategy Was Right. The Operating Model Wasn't.
Many pharmacy initiatives fail because workflow, incentives, systems, exceptions and ownership were not designed with the strategy. Execution is part of strategy.

W Michael Burke
Sep 103 min read
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The Patient Never Sees the Strategy. Only the Friction.
Healthcare strategies often look coherent from inside an organization but become friction for patients. Better strategy starts by tracing the full patient journey.

W Michael Burke
Sep 93 min read
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